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Consumer
psychology
lab
 

​explores how personality, identity, attitudes and perceptions shape consumer behaviour and relationships with brands.

our work combines psychological theory with qualitative and quantitative research methods.

we analyze, strategize, conceptualize.

and we provide knowledge through trainings and workshops.

some of the brands we are proud to have worked for: 

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Markenstrategie, Brand Strategy, Marktforschung, market research

some of the partners we are proud to have worked with: 

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user experience optimized for monitor usage [primary] and mobile phone screens [secondary]. no optimized tablet version available. 

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